If you can think of a simple idea that makes life easier, you’ve got a million dollar idea. That is exactly what Drop Stop has done. They’ve created a seat cushion designed for the gap in between your seats. At first glance, the idea that money can be made with such a product seems unreasonable. Remember, never judge a book by it’s cover.
In 2013, Marc Newburger and Jeffery Simon pitched the idea to the sharks. The idea was good enough to gain the attention of Lori Greiner, who in turn invested. With her guidance as being one of the most well known investors in this day in age, the company has turned a serious profit.
Just a few months after the product was pitched on Shark Tank, they accumulated $5 million in profit. This was produced by having a deal with the retail giant Walmart. The product now, years later has reached a nation wide audience. Now it’ll find more drivers everywhere to fill that gap!